Rebrand of Jack in the Box soft play centre in Hull, including a new website, onsite signage and assets. To coincide with the rebrand was also the launch of the new role play area on the first floor ‘Jack’s mini village’ so we needed to include the branding for this as well.
A huge brand & campaign evolution, keeping the existing centre ‘Jack’ characters but bringing them into the modern day.
A reinvigorated brand with a new, fully responsive website with complimenting SEO service alongside digital marketing to drive new visitors to the website. Jack’s mini village is doing extremely well since opening, now adding birthday parties to the offering for both the role play and soft play areas of the centre.